Client: Jerrica Alyssa

Task: Grant Writing

FACTOR - Artist Development Grant Application (2019)

In the spring of 2019, Canadian pop artist Jerrica Alyssa hired NovaCurrent Public Relations to prepare her application to the FACTOR Artist Development program.

We worked with Jerrica on all aspects of the application – including building supplementary materials, and developing her artist development strategy.

Jerrica Alyssa was approved for funding in the FACTOR Artist Development program in the summer of 2019. The funding was used in part towards the recording, distribution, and promotion of multiple singles and a Vancouver pre-album release show in 2020.

Jerrica Alyssa – “Baby Just Tell Me” (Live at Guilt and Co)