Client: Hillside Outlaws
Task: Publicity
``Country Jukebox`` EP Release Publicity Campaign (2018)
In July of 2018, NovaCurrent Public Relations worked with Hillside Outlaws on the publicity outreach for the release of Canadian country act’s debut EP, “Country Jukebox”. This outreach also promoted the music video for the EP’s lead-in single, “Hair of the Dog”.
As a result of this campaign, Hillside Outlaws earned 25 media placements – primarily from Canadian outlets with an emphasis on regional BC outlets where they were based or touring.
Highlights included interviews with The Penticton Western News, Canadian Beats, Kelowna Now, Country Music Junkies, VENTS Magazine, The Quesnel Observer, and In the Country with Dave Woods.
